National Diabetes Week 2021

This year, National Diabetes Week will run from 11 – 17 July and in year two of the ‘Heads Up on Diabetes’ campaign we’ll be focusing on  challenging diabetes related stigma.

Research conducted by the Australian Centre for Behavioural Research in Diabetes (ACBRD), found that four out of five people living with diabetes have experienced stigma at some point. People living with type 1 and type 2 diabetes both reported feeling this way.

Read our media release about the impact of diabetes stigma.

There are many reasons someone might feel stigma. It can be because they feel misunderstood, judged, blamed or even made to feel guilty about their diabetes. Mentally this can be a lot to deal with, and can impact how someone manages their diabetes. This can have a flow on effect to their physical and emotional health.

It can lead to people not sharing their diagnosis with others, getting the help and support they need, being interested to learn more about their diabetes or doing what they need to do each day to manage their diabetes and stay well.

Do you have a story to share?

If you have a story you’d like to share about a time where you felt you were being treated differently or blamed and shamed about your diabetes, please complete the form below. Or send us an email at

Your story may be used on our website or social media. If so, we will be in touch.


The National Diabetes Week campaign

To help raise awareness of diabetes related stigma we will be working to change the conversation and challenge common beliefs people may hold about diabetes.

Our campaign will include media and social media messages, signage in Brisbane and lighting the Story Bridge in blue. We’ll also be recognizing diabetes researchers and hosting community events. Find out more about our National Diabetes Week Events.

On Tuesday 13 July, Diabetes Australia is hosting an online conversation about diabetes stigma. The conversation which starts at 7.00pm will include national and international guests. Please join in the chat. You can confirm your attendance so you don’t miss out here .

Help us spread the word

We’d love your help in raising awareness of the impact diabetes can have on physical and emotional health of people living with the condition.

Don’t forget to tag us and use the hashtags #NDW2021,#EndDiabetesStigma, #headupdiabetes


Social Media Assets 

Zoom Background

NDW Instagram logo 2021
Download our posters and display them in your workplace or community center. Follow and like us on social media or download our social media tiles and share them in your networks. Download and use the Zoom Background for your meetings during National Diabetes Week.
Download posters 1

Download posters 2

Download social media assets Download Zoom background 

Talk to us

While we appreciate your help in getting the word out to the community, we want you to remember that you are not alone. We are here to help you. If this campaign has raised any issues for you or you just feel like you need some extra support call us on 1800 177 055.

Join our community of over 33,000 people living with diabetes